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Tag Archives: WordPress
SEO Basics for WordPress Blog Post Writing
The Pareto Principle (“80/20 Rule”) definitely applies to search engine optimization (SEO). If you’re writing about something very specific, these simple steps will help your blog posts show up for related searches on Google and Bing. Let’s begin at the … Continue reading
How to Automate Blog Posting on Your Facebook Page
There are several ways to have your blog automatically update the Facebook Page for your small business. In this example video we step through the process using Networked Blogs, a popular Facebook application. To complete the process you will need … Continue reading
Posted in Social Media, WordPress
Tagged automation, facebook, networked blogs, WordPress
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9 Steps to Successful Video Blogging
Why video blogging? Video blogging allows you to create a connection with your viewers. Social Media Examiner posted an in-depth article about shooting, editing and distributing video. Here’s our distilled version with the key points. 1. Audio – Even if your … Continue reading
How to Use a Blog as Your Company Website
There’s a reason we regularly recommend that our clients use WordPress to manage their websites. From American Express Business: No matter what your company does or sells, it needs a website — at most, a place where you can engage … Continue reading
Add Your WordPress Blog to Your LinkedIn Account
Here’s a short video I made for my friend Dan. It’s really easy to add a WordPress blog your LinkedIn profile. As you can see from the video it took me less two minutes to do it, and that’s while … Continue reading
Posted in Blogging, SEO, Social Media
Tagged Blogging, LinkedIn, Social Media, WordPress
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Tracking Traffic from a Redirected Domain, Is Your Marketing Working?
There are a zillion ways to do this. Here are two that are easy to implement and will be good enough for most of us. Let’s say you just bought a billboard, or an ad in local newspaper or magazine, … Continue reading
Posted in Advertising, Small Business Tools
Tagged domain forwarding, domain redirects, google analytics, landing page, tracking, WordPress
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SEO Blog Post Writing Checklist
This is a version of the blog post checklist our writers use when they submit an article for one of our clients’ sites. The only items I have omitted are related to things that are part of our internal work … Continue reading
Video: Keyword Research for SEO Blogging with WordPress
As part of our SEO efforts we write content for the blogs of our small business clients. This is how we make sure our bloggers are using the same keywords that people are searching for. If you have any questions … Continue reading